A smackdown — on why goals suck (or not).

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“What is it that draws us to water? To canyons and coastlines and glaciers and lakes? What is it that keeps us dreaming about these places, not thinking about the paper due tomorrow, or next week’s presentation, or whatever it is that’s stinking up the fridge? What is it that leads us here…”

What draws us to water is what drives us every day at NRS. Stroll through our headquarters in Moscow, Idaho and you’ll meet passionate rafters, whitewater kayakers, sea kayakers, stand up paddlers, kayak anglers and fly fishermen. Whether designing gear, assembling products, creating catalogs, answering phone calls or shipping orders, we are dedicated to providing the equipment, expertise and inspiration that empowers adventures on the water.

Est. 1972
100% Employee-Owned
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Written and produced by the team at NRS

Edit: Skip Armstrong, Wazee Motion Pictures
Music: Raindrops And Rainbows by Ray Davies & Up to Scratch by Paul Mottram
Footage: Wazee Motion Pictures, Camp4 Collective, Rockhouse Motion

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Stockholm based studio Humans since 1982 will present their kinetic work „A million times“
at Design Days Dubai / Victor Hunt Gallery from 18. – 21. March 2013.

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Engineering: David Cox
About the video:
Support: Tim Meier, Francesca Lusuardi

Music:
Mountains Crave
Written by Anna von Hausswolff
Performed by Anna von Hausswolff
From the album: Ceremony (Kning Disk)
Published by: Misty Music AB

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